Bottom line:
- Gold Supplier is 20 showcases. Verified Supplier is 60. More slots are not a reason to upload the whole catalogue.
- A showcase product is one you can price this week, with a lead time the shop floor will stand behind, and a photo of your own goods.
- If only a handful pass, publish that handful. An empty slot is cheaper than an inquiry nobody can answer.
The first week a store opens, someone uploads the catalogue from page one to the end. The upload is finished. A buyer asks for the price break and the lead time, and the front desk says the factory has to check. That inquiry stops there.
A showcase is a product you are willing to answer with this week’s capacity. It is not everything the company has ever made.
1. Twenty and sixty are quotas, not a traffic promise
Gold Supplier is HKD 39,000 a year and 20 showcases. Verified Supplier is HKD 108,000 a year, 60 showcases, plus a third-party audit. How to choose is in Gold Supplier vs Verified Supplier. The fee goes to Alibaba Hong Kong, not to Corpable.
The extra forty slots are still the same factory. The audit looks at the shop floor, not at how many pictures you uploaded. If the floor does not match the file, do not open Verified just to fill sixty slots. See move the shop floor first.
Posts online turn showcases into “several times the traffic.” Do not put a multiple into a promise to a buyer or to the board. After the products are up, high impressions and no inquiries are a separate check, in the click and inquiry guide.
2. Four gates before a product takes a slot
| Gate | Pass | Fail |
|---|---|---|
| Price | The ladder and the MOQ are written, and the floor accepts that price | The page says one number, the salesperson says another |
| Lead time | What capacity can promise now, not last year’s fastest claim | The page says 15 days, the floor says 45 |
| Sample | Whether you charge, and when the spec freezes, is one sentence on the page | “Samples are free, we talk on the bulk order” |
| Photo | The main image is this product | A competitor’s page, or a render passed off as the goods |
How to write a lead time that an order will not contradict is in lead-time promises. Sample charges and a frozen spec are in the sample policy.
Fail one gate and the product stays out of a showcase. It can sit in an ordinary slot while the photo and the fields catch up, then move in when the floor agrees. Moving it does not mean another membership fee and it does not mean a second store.
3. If six products pass, publish six
Boards like “all 20 filled.” If a dozen of them have nobody who can quote, the clicks land on empty claims and the sales desk starts avoiding inquiries the next day.
An empty slot you fill next week is cheaper than finishing the catalogue tonight. The same rule applies to sixty Verified slots. Do not stuff private-label leftovers, discontinued models, or a mould that is still being changed, just to look full.
The week you publish, the person who quotes and someone from the floor both look at this sheet. If sales cannot answer it, the row says “not yet.”
| Item | Who quotes | Who owns the lead time | Our photo | Showcase |
|---|---|---|---|---|
| A model, not “the range” | A name | A name | Yes / no | In / not yet |
4. When the wrong product is already up
Take it down and replace it. Changing a showcase is not a new company and it is not another HKD 39,000 or HKD 108,000. The category and the entity stay. You removed a product you cannot answer.
Someone will say the category is messy, so open a second store and start clean. A second store is another Hong Kong-dollar membership, still paid to ALIBABA.COM HONG KONG LIMITED. It is not a way to hide products you cannot quote, and it is not a way to step around a complaint that is already open.
Questions teams actually ask
If we do not fill all 20, will the store be marked inactive?
Do not fill slots with products you cannot answer. An unused quota is not a reason to pay another membership. If the backend shows a current note about how many products should be live, read that page. Ignore “you must upload 300” in a chat group. First make sure someone can reply on the ones in showcases.
Do all 60 Verified showcases have to go up at once?
No. Sixty is a quota. The audit looks at the shop floor and the capacity you declared, not at the size of the album. A model that fails the four gates stays outside the quota.
What is the difference between an ordinary product and a showcase?
A showcase is a slot you are ready to answer this week. The count follows the membership: 20 on Gold Supplier, 60 on Verified. Do not treat a “traffic multiple” from the web as a promise. If a showcase gets no clicks, use the impression and inquiry guide. Do not open a second store for that.
Our photos are rough. Can we use a competitor’s for now?
No. A competitor’s image, or a render passed off as the goods, costs more to explain in a complaint or a sample check than a reshoot. If the photo is not your goods, that model stays out of the showcase.
Related reading
- Gold Supplier vs Verified Supplier
- Move the shop floor first
- How to write a lead time
- How to write a sample policy
- Impressions without clicks, clicks without inquiries
- Contact Corpable · info@aliad.hk
Written by Corpable Marketing Limited for Alibaba.com Hong Kong-channel sellers. Not legal, tax, or audit advice. Platform, customs, bank, and auditor outcomes follow the latest official notices. Membership fees go to ALIBABA.COM HONG KONG LIMITED. Corpable does not collect them.